Tag Archives: what is personalized marketing

What Is Personalized Marketing Exactly?

A personalized marketing strategy is characterized by laser-focused, one-on-one, and high-touch marketing practices that can be accomplished using both old and new technology. You’ll want to apply these marketing strategies to a very specific customer that you’ve already sold something to. When you use personalization marketing, you will identify, differentiate, interact, and customize your content… Read More »