I know several people trying to sculpt out an income online who are ignoring one key ingredient… A launchpad. They go about promoting affiliate products and services, they use social media, even buy advertising, all the while lacking their own launchpad. What exactly is a launchpad you might ask? Well, it’s a place… Read More »
It’s not uncommon for an online business owner, especially a small mom and pop operation online, not to fully understand their online business offers. If you think you’re selling website design, content writing, and customer service, for example, you may go into discussions with your customers on the wrong foot. As you get to understand… Read More »
The only way you or any business owner can truly be successful in attracting your target audience is by understanding who they are and creating an ideal customer avatar. Many online business owners, especially people who start their business alone from home, often skip a few steps in the process, causing issues with finding an… Read More »
If you’re an entrepreneur whose goal is to improve your marketing funnel, then this tips list holds the keys you need to succeed if you want to avoid having to spend every waking moment marketing your business. The big takeaways of these tips is: it’s critical to get your “messaging” right and that having your… Read More »
As you set up more entry points for your funnel and start building your list, you’ll need to monitor a few different metrics to ensure that what you’re doing works, as well as to find ways to improve. When discussing some of our top tips for email marketing two parameters to look for when it… Read More »
Once you’ve mapped your funnel, you should now know exactly how many entry points or customer touch-points you offer. By mapping each of those touch-points to the exact ideal customer you want to attract, you can start to notice where you can create even more entry points for your customers and maximize your marketing funnel… Read More »
Even if you haven’t purposely created a marketing funnel, you may already have one. However, if you haven’t planned it, you may have serious gaps which will cause you to lose money. Marketing funnels can be explained by thinking of them as a representation of how you attract a lead, turn them into a prospect,… Read More »
When it comes to marketing your digital business online, whether you sell services or products, you can fine-tune your marketing funnel so that you get more done with less. You can automate some of your work, outsource other work while optimizing whatever you do to work the best it can. Improving your SEO, crafting compelling… Read More »
I hope you’ve been following along on our series of how to beat procrastination and more importantly that you’ve been making progress on at least one of the things you’ve been procrastinating on. Today we have what we consider to be the most important piece of advice and the main lesson I want you to… Read More »
Something we haven’t talked about yet is that little voice in our head that either encourages us to go do something else – thus procrastinating, or the other one… the critical one… the one that tells us how much we suck because we didn’t get the things done we set out to do. Why is… Read More »